Media Planning & Buying

Your guide to the wide world of advertising

For many organizations, the question is not whether or not to advertise — it’s where to advertise. Between newspapers, magazines, television networks, radio stations, billboards, websites, and search engine marketing, the options for where to spend your money are limitless. But how can you know if you’re getting the best return on your investment?

Our media planning and buying services take the mystery out of your media placements. We’ll work with you to identify which media outlets are most likely to draw the attention of your intended audience. Then, we’ll build out a media plan (typically, six months to one year in advance) that yields the greatest ROI. After the plan is finalized, we’ll keep everything on track by providing deadline reminders and regular updates.

  • Media plan development
  • Media buying
  • Media audit
  • Relationship management
  • Deadline tracking
  • Impression reporting